Ambassadors &
Athletes

@CHRIS2ACTIVE

Los Angeles, California

Chris Thrasher

What can we say about Chris? He is one of the most technical urban riders we have ever seen. He performs the gnarliest tricks with such ease and precision that he makes it look easy. The truth is that he practices what he preaches: anytime you see Chris, you can bet his Cinelli Tutto, decked out in ORIGIN8 components is close by. 

@RUSHRACINGTEAM

Miami, Florida

Rush Racing Team

Miami's premier race team comprised of old school fixed gear riders and messengers, this team is non stop. 2017 FL Road & TT, 2018 FL Crit Champion and killing it this season on our custom build Bolt Carbon disc road wheels, we see this team going far and above. 

Captain Alex Gil, 2019 Florida State Crit champion - Renan Dolabella - Fabian Garcia - Randy Caraballo - Max Polo - Andrew Geff - George Johnston - Matt Roy



@RUSTEDJALOPY_

Miami, Florida

Marlowe Buelvas

Rider for the SE Bikes team and contributor/collaborator to many other teams in the cycling industry, you'll find him wheelie-ing it up on just about any bike. The former BMX racer and fixie king spends most of his time traveling and cycling, promoting the #bikelife to be a positive and uplifting experience. This guy has no limits on what he can do on a bike - check out his Instagram page for the latest, sickest videos. 

@FWDSET

Los Angeles, California

FWDSET aka Kirk Tsonos 

Does this name sound familiar? If so, you've probably seen his photos surface on our social media feed quite a bit. A lifestyle and sports photographer, Kirk has worked with brands such as Bicycling Magazine, Rapha LA, The Heavy Pedal, Vans Mexico, and many others. We're lucky to have this guy behind the lens. Kirk rocks one of our custom alloy wheelsets, Hipac pedals, DMND bar tape, Rush Messenger Flat Front Rack & Bag and Whirlwind tires. 

@trackordienyc

NYC

Dr. Shardy 

Shardy + the Track or Die family have been with us since the beginning when we first rolled out the Classique Cargo HD Front Rack. NYC Messenger by day, creative by night, you can find Shardy + Track Or Die hosting events and races all around NYC and as far out west as King of Vegas. This iconic lifestyle enthusiast is the epitome of urban city cycling and culture. Shardy is currently rocking the ORIGIN8 Rush Messenger Flat Front Rack and Bag + Fury II Riser bars.